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Supersocial’s Elf North Pole Workshop Delights Roblox Users & Celebrates the Franchise’s 20th Anniversary

Re-imagining iconic IP for a new generation of superfans. Celebrating a milestone anniversary. Delighting families across generations. This was the vision of Elf North Pole Workshop, bringing the whimsical world of Elf the movie to life on the Roblox platform. And by all measures, the experience was a success for

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Roblox 101 for Brands, IP Owners & Celebrities

Roblox is emerging as the primary social network for Gen Alpha and younger Gen Z, with 72 million daily active users that spend 2.4 hours per day on the platform. This audience is too big, too engaged, and rapidly growing for brands, IP owners, and celebrity personalities to ignore.

Roblox 101 for Brands, IP Owners & Celebrities
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e.l.f. and Supersocial Team Up to Empower Next Generation Entrepreneurs in e.l.f. UP! on Roblox

The e.l.f. Cosmetics tycoon experience champions growth and community for every eye, lip, face, paw and fin on Roblox. Get ready to e.l.f. UP! with a new social tycoon built by e.l.f. Cosmetics in partnership with Supersocial. Unlike other tycoons on Roblox, the e.

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Members Public

Supersocial’s Elf North Pole Workshop Delights Roblox Users & Celebrates the Franchise’s 20th Anniversary

Re-imagining iconic IP for a new generation of superfans. Celebrating a milestone anniversary. Delighting families across generations. This was the vision of Elf North Pole Workshop, bringing the whimsical world of Elf the movie to life on the Roblox platform. And by all measures, the experience was a success for

Members Public

Roblox 101 for Brands, IP Owners & Celebrities

Roblox is emerging as the primary social network for Gen Alpha and younger Gen Z, with 72 million daily active users that spend 2.4 hours per day on the platform. This audience is too big, too engaged, and rapidly growing for brands, IP owners, and celebrity personalities to ignore.

Roblox 101 for Brands, IP Owners & Celebrities
Members Public

Supersocial and Universal Music Group Team Up to Bring Breakout Metaverse Music Hub ‘Beat Galaxy’ to Roblox

“Beat Galaxy” expands the presence of licensed music on Roblox and pioneers global metaverse-native music discovery. Supersocial and Universal Music Group have teamed up to bring the ultimate official licensed music hub Beat Galaxy to the Roblox platform. Beat Galaxy is a next-generation social experience centered around music discovery, featuring