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Letter from the CEO: Year 3

Yonatan Raz-Fridman
Yonatan Raz-Fridman
2 min read

Happy birthday Supersocial - you are three years old 🥳 🫶

When we conceived the idea of starting Supersocial, we didn’t know what the future of the internet will exactly hold for us, but we knew that it’s a future we want to help shape - empower digital communities to play, explore, socialize, and meaningfully express themselves in the next era of the internet.

It was early days of Covid when we learned that around 2 billion people under age 18 are locked in the homes worldwide due to the pandemic, and while everything felt dark and concerning, a beacon of hope emerged when we saw that virtual worlds and video games become not only a destination for pandemic escapism, but also, and more importantly, a place for anyone, anywhere, at any age, to connect with friends, make new ones, play and explore, create, and express ourselves in unique ways.

Virtual goods and avatar skins were no longer something something that hardcore gamers purchase in World of Warcraft, they turned rapidly into a new class and category of assets that millions of people use to creatively express themselves. We believed that virtual worlds, virtual economies and virtual identities are becoming an instrumental part of our social fabric - maybe with a focus on younger generations (for now), but certainly with the intention of becoming a greater part of the way people all over the world are going to connect, create and express themselves every day for a very long time.

Out of these insights came the idea that we as people, with access to new technologies and modalities of digital experience are going to experience a very different type of internet in the years to come, one that will make us super social - and Supersocial was born.

In the three years since Tatiana, Pedro, Luiza and myself started Supersocial, we’ve been working tirelessly to create the very best culture for the greatest talent to build that most cutting-edge virtual worlds for the metaverse and turn them into prosperous businesses & thriving digital communities.

Being a Supersocial squad member means the world to us, and means that we deeply Care about each of you, each of the virtual worlds that we build, each of the partners that we serve, each of the players that we delight, and each platform we build on. That genuine Care is what pushes us every day to build a metaverse powerhouse in the years to come.

Happy birthday Supersocial. We love you, we’re proud of you, and we’re super pumped about the impact you’re making in the world.

One Dream, One Team.

Let’s do it
🤝 🫶 🚀
Yon Raz-Fridman, founder & CEO

Supersocial is a metaverse company that operates a cutting-edge studio and next-generation creative agency, developing, producing and operating world-class games, AAA quality experiences and virtual worlds.

Yonatan Raz-Fridman

Founder & CEO, Supersocial